Marketing Strategy
The Art, Rather Than Science, of New Twitter Backgrounds
February 23rd, 2011
by wildwebwoMAN
As you know, Twitter recently changed their “look” and while the new, improved layout has a larger interface area, that in turn means a much smaller sidebar area for your branding message.
Creating a custom background has become more of an ART rather than a SCIENCE since a serious judgment call needs to be made as …
Innovative Online Marketing Ideas on a Shoestring Budget
February 21st, 2011
by Kelly Kohen
Did I get your attention? If you thought that online marketing always meant spending big bucks to get a good result, think again! Lorrie recently partnered with Zoomerang, a leading online survey and polling tool, to talk about ways to stretch your marketing dollars. The webinar drew over 900 small business owners and entrepreneurs-so the …
How To Run a Successful Self-Funded Creative Project
February 14th, 2011
by internationalmanofmystery
We are in times when Creatives have the real possibility of identifying an audience for their work and getting funding from that audience. When you identify Key Influencers who are passionate about YOUR niche AND their followers, you will have discovered a fertile field in which to plant your crowdfunding campaign.
Web Marketing (Almost) Friday Funny – SEO No’s, Huffington Post and AOL
February 10th, 2011
by Anne Orfila
How appropriate that the image I chose to enhance this post was named “ethical SEO”! So this great semi-satirical article was posted on Slate on Tuesday, and I had to share!
But first! Before I link to the article, please read it knowing that there is a lesson or two in there: Keyword stuffing is a big SEO “NO”. …
Interview with Lorrie Thomas, The Web Therapist, on her new book!
January 14th, 2011
by internationalmanofmystery
I caught up with Lorrie Thomas, The Web Therapist, today for a quick interview on the release of her new book The McGraw-Hill 36-Hour Course: Online Marketing.
1. What’s one of your favorite Internet Marketing tips from your new book released today, Lorrie?
My #1 tip from my online marketing book is the healthy reminder that …
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