Marketing Strategy
WMT Recaps the New Version of Google Analytics
November 28th, 2011
by Nicki Gauthier
You might have noticed the new version of Google Analytics which is currently being rolled out. Google Analytics v5 will become the default for all users over the next few weeks. Google will also be simultaneously rolling out the report email scheduler and PDF export. The new version of Analytics provides three significant enhancements:
I. A redesigned …
Social Media Magazines – Google+, Facebook, Twitter and LinkedIn
November 7th, 2011
by Kelly Kohen
One of the Wild Web Women’s Marketing Girl Crushes is Mari Smith. Fast Company dubbed Mari “The Pied Piper of the Online World” in 2008 and she has continued to be a mover and shaker in the social media marketing world. I have learned so much from her blog, where she covers all things social …
Nicki’s Facebook Contest Research Notes
November 1st, 2011
by Nicki Gauthier
Facebook contests can be a great way to increase interest and drive traffic. I recently did some research to review successful and creative Facebook contests and why they were successful. Todd Wasserman posted a great article: 4 Successful And Creative Facebook Contests on OpenForum.com. Here are key notes I pulled from the article:
The prize …
How to Setup Blog Feed for Facebook Pages
September 30th, 2011
by Nicki Gauthier
I heard through the social media grapevine that the automatic blog feed via Facebook Notes application would no longer be available. A little grape sent me this screenshot with this Facebook help link.
HOWEVER I have not been able to find additional resources reporting this news. For now I am keeping my blog feeds setup …
Identify Your Brand: Katie’s Botanical Design
September 28th, 2011
by Jennie Jacobs
Recently I had the pleasure of working with the uber-talented plant lady, Katie Sorensen of Katie’s Botanical Design, on establishing an identity for her business. Katie’s Botanical Design is a full service plant design company owned and operated by Katie Sorenson. Her ability to transform plants into breathtaking arrangements, living and floral, is a talent …
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