Marketing Interventions
6 Reasons to Rethink Your Website – Individualize YOUR Marketing Plan to Fit Your Business!
July 15th, 2010
by Kelly Kohen
I was checking out the iMediaConnection story this morning that shares how the Wild Web Women got our titles, as well as Lorrie’s definition of a Web Marketing intervention (it’s a fun and informative read!) and stumbled upon another excellent article by Frank O’Brien the founder of Conversation.
He begins the article “6 Reasons to Rethink …
Stop Web Codependency
May 21st, 2010
by Lorrie Thomas
Codependency: a tendency to behave in overly passive or excessively caretaking ways that negatively impact one’s relationships and quality of life. Often involves putting ones needs after others in other ways and being preoccupied with the needs of others to an excessive degree. Codependency may also be characterized by denial, low self-esteem, excessive compliance, and/or …
Marketing Motivation – Attempt the Absurd
March 23rd, 2010
by Lorrie Thomas
“Only those who attempt the absurd will achieve the impossible.”
-M.C. Escher
Marketing on the web can manifest amazing things for organizations. We can brilliantly position our companies to brand, build and boost business in ways we never imagined. We can work anywhere we choose, create the life/work balance we want and become the masters of our …
Do You Need To Unplug to Recharge?
March 12th, 2010
by Lorrie Thomas
I am about to take a vacation where I will be “unplugging to recharge”. I toyed with the right way to say why I am taking time off and have some words of web wisdom for you, but after stopping on this sentence for several minutes, I decided to throw diplomacy out the window, be …
TRUSTe Launches Innovative Privacy Policy Generator for Small and Medium-Sized Businesses
February 25th, 2010
by Lorrie Thomas
I feel like the “no fun lady” when I advise clients, students and workshop attendees that it is required for every business to have a privacy policy. “You need to update or add a privacy policy” is the last thing a small business owner wants to hear – they’d rather be talking sexier web marketing …
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