Marketing Interventions

Web Marketing Intervention – Email Bankruptcy

November 11th, 2008
by Lorrie Thomas

“I sent you an email about it”

“Well, it was in my email to you”

Let me stage an intervention and a big fat “get over yourself” dose of marketing advice - Email is a passive communication tool.  You type, hit send, then someone is now burdened with your message.  Assuming that the world reads all your email messages …

Posted in Control Issues, Free Therapy Advice, Marketing Interventions, On the Couch

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Web Marketing Diagnosis – “I Think My Prospective Customer is Stupid” Disease

November 10th, 2008
by Lorrie Thomas

I am ready to get on my own web marketing therapy couch and work on my anger management issues around cheesy “Infomercial 101″ type web marketing.
If anyone can tell me the name of the conference(s) where these insulting web marketing tactics are taught, I want to know, as I will go and stage a serious …

Posted in Blog, Free Therapy Advice, Marketing Interventions, Tough Love, Web Marketing Mantra

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Web Marketing Obsessions – Seth Godin

November 3rd, 2008
by Lorrie Thomas

Uh my gawad, I love this man!!

It’s my blog so I can be open and honest about my obsessions.  One of my obsessions is over a wild marketing man, Mr. Seth Godin.  There is nothing that makes a web marketing therapist giddier than a sharp, brilliant, marketing-savvy pro (oh, and a man that is willing to self-promote and become …

Posted in Addictions, Marketing Interventions, Obsessions, Web Marketing Tips

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Free Marketing Therapy – Tap the Power of Low Hanging Fruit

October 15th, 2008
by Lorrie Thomas

I always preach the power of making money by doing the simplest marketing tactic that too many of us forget – taking care and serving your existing customers! Tapping your “low hanging fruit” is one of the SMARTEST ways to support your small business and make money honeys! It’s great to recruit new …

Posted in Free Therapy Advice, Marketing Interventions, Small Business, Web Marketing Tips

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Web Marketing Intervention – Stop the Binge and Purge Madness

October 8th, 2008
by Lorrie Thomas

This is a marketing intervention. I am seeing way too many small businesses think they are doing “marketing” by doing haphazard binge and purge web marketing efforts that = stupid marketing.
Case in point – investing in a cheap SEO firm because they are cheap or getting your nephew who just learned web design to …

Posted in Free Therapy Advice, Marketing Interventions, On the Couch, Search Engine Marketing Help, Tough Love, Web Marketing Tips

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