Entreprenurial Marketing Advice
Morning Marketing Advice – Roundtable Discussion Recaps
April 12th, 2012
by Jennie Jacobs
This morning I had the chance to attend a morning breakfast roundtable on web marketing. Put on by Santa Barbara Executive Roundtable (SABER), a small business educator and networking organization for local business leaders, the event was titled “The Marketing Experts Answer YOUR Questions”. The expert panel was comprised of local web marketing superstars, Lorrie …
Launching Today Lorrie Thomas Teaches Online Marketing Fundamentals on lynda.com
December 8th, 2011
by Jennie Jacobs
In exciting Web Marketing Therapy News; our very own Lorrie Thomas is launching her Online Marketing Fundamentals course today on lynda.com!
The 12 chapter course featured exclusively on lynda.com outlines the fundamentals of online marketing in easy to understand and informational video tutorials. Lorrie rocks the tutorial socks off of me in this super smart and fun …
Know what you want
August 24th, 2011
by Lorrie Thomas
I spend my days advising passionate professionals on how to use the web to build their business. Lately, I have noticed a pattern with folks who get caught up in the minor details of things, which is retarding their ability to look at the big business picture. I hope this post helps stop any unhealthy …
Do’s and Don’ts of Social Media Marketing
July 29th, 2011
by virtualwebvixen
There are a lot of rules to social media marketing, and most of them are unwritten.
The problem with unwritten rules is that a lot of people who mean well are doing all the things they shouldn’t be doing, and then wondering why they have no followers on Twitter, why no one likes their Facebook fan …
Marketing Therapy- Hierarchy of Brand Needs
July 5th, 2011
by Jennie Jacobs
In the wild (and wonderful!) marketing world, you never stop hearing about branding. The reason is simple, branding is your business’s face. Literally. Ok, well, maybe not literally but most often it is the first thing people see, it is the look and feel of your organization.
A brand is more than aesthetics: Branding shows potential …
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