Control Issues

Copying someone else’s strategy does NOT equal success

April 30th, 2009
by Lorrie Thomas

I read a great post today from Seth Godin about business strategy. Seth says:
“You shouldn’t pick your strategy by modeling someone else’s success. The success might have been strategic and planned, but it’s just as likely to be a matter of blind luck.”
I don’t know if I agree 100% about the luck part, as I …

Posted in Control Issues, Free Therapy Advice, Marketing Interventions, Tough Love, Web Marketing Tips

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Get over your email passive ego crud

April 14th, 2009
by Lorrie Thomas

So many professionals have lost professionalism and have fallen into a sick egotistic assumption-consumption pattern with email.  To be clear, I am talking “assume” as in in makes an “ass” of “u” and “me.
I see a overwhelming trend occurring worldwide that plagues professionals.  It seems that they subconsciously assume that when they send an email, …

Posted in Control Issues, Email Marketing, Free Therapy Advice, Marketing Interventions, Web Marketing Best Practices, Web Marketing Tips

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What is Your Social Networking Potential?

February 22nd, 2009
by Kelly Kohen

Friday nights are typically a night to kick back, relax and catch up on all the shows that I Tivo’d throughout the week and most likely fell asleep watching before the opening credits even rolled!   One of the shows that I typically watch is “Numb3rs” on CBS.  I like the blend of math and good …

Posted in Addictions, Comic Relief, Control Issues, Free Therapy Advice, Geeky Web Marketing Data, Marketing Interventions, Small Business, Social Media, Tools, Web Marketing Best Practices

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Small Business: Got Commtrol (Communications + Control)?

February 17th, 2009
by Pamela Sherman

Are you controlling your communications or is IT controlling you?

A growing number of small businesses today are in need of regaining “commtrol” (communications + control) to tame as well as harness the true power of the “communications beast” (around us and within us).  It’s an important business empowerment process… like creating a “COMMUNICATIONS-diet” and …

Posted in Ask the Marketing Therapist, Blog, Comic Relief, Control Issues, Daily Inspiration, Positive Role Models, Small Business, Technologies, Tools, Tough Love, Web Marketing Best Practices, Web Marketing Mantra, Web Marketing Tips

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Web Marketing Dose of the Day – Skipping Steps Kills Success

February 10th, 2009
by Lorrie Thomas

Seth Godin is on a blog babe roll this week.  His last post on “what parts are you skipping” is so applicable to web marketing.  I hear all the time “I just need a website, simple” or “Just add that page” but the reality that with anything web marketing related, once you get into web …

Posted in Ask the Marketing Therapist, Blog, Control Issues, Daily Inspiration, Marketing Interventions, Obsessions, Tough Love, Web Marketing Tips

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