Comments on: Web Marketing Defined http://www.webmarketingtherapy.com/blog/web-marketing-defined/ Marketing Help, Web Marketing Advice, Web Marketing Training Fri, 10 Feb 2012 23:19:29 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Eva haese http://www.webmarketingtherapy.com/blog/web-marketing-defined/comment-page-1/#comment-65713 Eva haese Sat, 09 Apr 2011 07:40:21 +0000 http://www.webmarketingtherapy.com/?p=10258#comment-65713 As a person who is being newly introduced and educated in the field of marketing, i have to say I am excited to be living in a time of the 'new rules,' where there is constant and consistent conversation on the web between business and consumer, blogger and reader, satisfied customer and hesitant consumer, and through web marketing I can watch and help this interaction. As interested as I am in traditional methods of marketing and public relations, this whole new world of web marketing seems to change and evolve to include fascinating new concepts, opportunities for niche markets, and ways to build new business relationships everyday. As a person who is being newly introduced and educated in the field of marketing, i have to say I am excited to be living in a time of the ‘new rules,’ where there is constant and consistent conversation on the web between business and consumer, blogger and reader, satisfied customer and hesitant consumer, and through web marketing I can watch and help this interaction. As interested as I am in traditional methods of marketing and public relations, this whole new world of web marketing seems to change and evolve to include fascinating new concepts, opportunities for niche markets, and ways to build new business relationships everyday.

]]> By: Rajesh Rijhsinghani http://www.webmarketingtherapy.com/blog/web-marketing-defined/comment-page-1/#comment-65690 Rajesh Rijhsinghani Sat, 09 Apr 2011 03:45:33 +0000 http://www.webmarketingtherapy.com/?p=10258#comment-65690 This is a very interesting and thought provoking blog. The beauty of the blog is in its simplicity of explaining the nuts and bolts of web marketing. It is clear, concise and can be used as a handbook in getting started with online marketing. I really like the section which highlights that 'Marketing is about serving before selling'. Because I would always think that Service is not an important aspect of successful marketing as it is a post-Sales activity. It has been very rightly said that marketing is all about building relationships and online tools help build "virtual" relationships. This is a very interesting and thought provoking blog. The beauty of the blog is in its simplicity of explaining the nuts and bolts of web marketing. It is clear, concise and can be used as a handbook in getting started with online marketing. I really like the section which highlights that ‘Marketing is about serving before selling’. Because I would always think that Service is not an important aspect of successful marketing as it is a post-Sales activity. It has been very rightly said that marketing is all about building relationships and online tools help build “virtual” relationships.

]]> By: Vishwesh Tendolkar http://www.webmarketingtherapy.com/blog/web-marketing-defined/comment-page-1/#comment-65687 Vishwesh Tendolkar Sat, 09 Apr 2011 03:38:49 +0000 http://www.webmarketingtherapy.com/?p=10258#comment-65687 Thanks for the great info in the blog. Clarified a lot of questions. A couple of questions btw 1) How to find out the target audience? 2) How to initiate the marketing process for a new firm? Is it a good strategy to flood the market or go in stages? Thanks for the great info in the blog. Clarified a lot of questions.

A couple of questions btw

1) How to find out the target audience?
2) How to initiate the marketing process for a new firm? Is it a good strategy to flood the market or go in stages?

]]> By: Catherine http://www.webmarketingtherapy.com/blog/web-marketing-defined/comment-page-1/#comment-65684 Catherine Sat, 09 Apr 2011 03:05:42 +0000 http://www.webmarketingtherapy.com/?p=10258#comment-65684 This is a great example of how to keep people engaged on your website. I especially like how some of the links go to outside sources to add further credibility (not that it needs it!). I think the one big "a-ha" moment from the reading this week was that in marketing one really has to focus on the content, which contradicts everything they told me in my web-design class! This is a great example of how to keep people engaged on your website. I especially like how some of the links go to outside sources to add further credibility (not that it needs it!). I think the one big “a-ha” moment from the reading this week was that in marketing one really has to focus on the content, which contradicts everything they told me in my web-design class!

]]> By: Camila Carnielli http://www.webmarketingtherapy.com/blog/web-marketing-defined/comment-page-1/#comment-65532 Camila Carnielli Thu, 07 Apr 2011 17:44:12 +0000 http://www.webmarketingtherapy.com/?p=10258#comment-65532 Small business owners tend to think marketing is about spending money with ads and even forget the main purpose of them. Marketing is really about building relationships and keeping them. Customer service is part of marketing, and most people ignore the power it has! Small business owners should take advantage by simply training their employees on answering the phone in a proper way. So much can be done towards serving people the way they expect to be served. Think about the Maslow's pyramid: people want to feel loved, they want to feel important. So what about follow-up on how your customers are doing... Why not remembering customers you're still there... You may even have a chance to "save" a relationship with a customer that is not happy with your product/ service. Building relationships doesn't have to be expensive. Business owners should keep in mind that keeping a customer is cheaper than getting a new one. So they should put some effort on keeping those relationships healthy. Small business owners tend to think marketing is about spending money with ads and even forget the main purpose of them. Marketing is really about building relationships and keeping them. Customer service is part of marketing, and most people ignore the power it has! Small business owners should take advantage by simply training their employees on answering the phone in a proper way. So much can be done towards serving people the way they expect to be served. Think about the Maslow’s pyramid: people want to feel loved, they want to feel important. So what about follow-up on how your customers are doing… Why not remembering customers you’re still there… You may even have a chance to “save” a relationship with a customer that is not happy with your product/ service. Building relationships doesn’t have to be expensive. Business owners should keep in mind that keeping a customer is cheaper than getting a new one. So they should put some effort on keeping those relationships healthy.

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