January 13th, 2010
by Lorrie Thomas
“Dress like you mean it.”
- Ted Gibson
My dear friend, Roxanne Zbinden, owner of Santa Barbara Day spa Cielo Spa and I were talking about the importance for business owners to “Dress like we mean it”. She emailed me the quote above today and it got me thinking about web marketing….
“Dress for Success” advice applies to our web marketing too! Is your website design dressed like you mean business? Does your email design show that you are professional? Is your web marketing put together, polished, organized? Does it say success?
Look critically at your web marketing (website, email newsletter, Power Points, PDFs, blog, etc.) and ask yourself if your web marketing design says (I mean really says that you mean business).
Web Marketing Therapy has staged many web design interventions because we see how talented a client is, but their web marketing didn’t quite “dress the part”. Remember, Letting Your Web Appearance Go Is a Sign of Professional Depression!
Make your marketing matter….a little facelift in your marketing design can make a BIG business difference!
Web Marketing Therapy Related Links:
- Feng Shui Web Re-Design: Revitalize Your Website With These Holistic 2010 Trends
- Identify Your Brand: Katie’s Botanical Design
- Boost Your Business – Optimize Your About Page! Learn How
- Marketing Rule – Tell ‘em, tell ‘em what you told ‘em and tell ‘em one more time
Chari Slocum
(January 14th, 2010 at 9:58 pm)
Great advice! In the process of updating my own site I realized that I needed to update my technical knowledge as well.
The Marketing Therapist
(January 15th, 2010 at 6:11 pm)
Thanks Chari! It is a lot of work to update your own site (believe me, I do my own in addition to clients and the art+tech is a lot to know!)
It will pay off bigtime to update your tech knowledge – anything you ever need to know, please ask!!
-Lorrie (The Marketing Therapist)
Pamela Sherman
(January 16th, 2010 at 5:33 pm)
Like this analogy.