December 4th, 2008
by Lorrie Thomas
Blog Content is Like Compound Interest
Q. It seems like so much work to blog. It is worth it?
A. Think of blogging as a marketing investment, that when done well, may have it’s interests compounded month after month. Nicki, WMT’s Data Diva, just ran one of our client’s blog stats and the unique pageviews have consistently gone up, month after month, after month.
NOTE: The SAME amount of effort goes into this client’s blog writing management every month, so the investment is the same, but the return on investment compounds. So my answer to “is blogging worth it” my answer is YES if there are consistent quality content investments, attention to detail and ongoing management. You better believe blogging is work, “easy is cheesy”. You gotta give to get, if you want to get great marketing results, then consider blogging for business!
Post your questions or email your “Ask the Marketing Therapist” questions to help@webmarketingtherapy.com.
Web Marketing Therapy Related Links:
- Ask The Marketing Therapist – When Is The Best Day To Blog?
- Facebook Marketing Tips on the Marketing Therapist and Wild Web Women Blog Talk Radio Show
- Misty Gibbs on the Ask The Marketing Therapist Blog Talk Radio Show
- Web Marketing Confession Session: I abandoned my blog :(
Emilia
(December 5th, 2008 at 1:18 pm)
WELL SAID, SISTA!
Sue
(December 21st, 2008 at 5:45 pm)
Can’t believe the number of hits from blogging. You (and your LTWM team) were so right for me to keep writing!