February 1st, 2011
by Dan Gold
Why should you invest in your jewelry wardrobe?
Jewelry is communication. The communication choices you make by the jewelry you choose to wear, effects how other people perceive you.
An Example of Jewelry Communication
If you are a nurse, dressed like every other nurse, your earrings may be your only way to communicate a comforting relate-able message, like, “I love Cats,” which could put some scared kid at ease. Or make my anxious Grandma smile for the first time that day.
People Judge a Book by its Cover and You by Your Outfit and Your Jewels
From a business perspective, do you want to be taken seriously? Are you moving up the corporate ladder?
Different Books, Different Covers
Are you wearing the suit or casually smart style of clothing that communicates that you are on the job and the go-to expert in your department?
Then hopefully you are not wearing the same big hoops that you wore on dates in college. Big hoops don’t shriek professional. Hoops make you smile and be comfortable and say I’m likable. But in the tough world of business, being likable may not be the most important trait to emphasize.
What Kind of Jewelry Choices do You Have Now?
You probably have Jewelry gifts, inherited pieces and other random Jewelry in your collection. You may need more targeted jewelry, specifically chosen to enhance your best features and also communicate a message about who you are.
How do You Figure out Your Best Jewelry Style?
For starters I have a series of articles in Professional Jeweler Magazine about the right and wrong styles of jewelry for different face shapes and body types.
Wearing Your Successful Jewelry Choices, Like a Great Hair Day, Helps You Succeed
Having your own Jewelry Style helps you to communicate who you are to the world.
When you check your look in the ladies room mirror and see those power earrings you are wearing, you may square your shoulders and feel the message your own self.
You may walk back out with a renewed sense of who you are and what you are capable of.
You’re the Boss of Where You are Going, So Dress and Accessorize the Part
Be in charge of the message you speak non-verbally with your clothing and jewelry. Invest in jewelry that makes you look your best and project your message of power, friendliness, empathy or creativity. It’s your message, choose your own jewelry.
About the Author: Calla Gold
First things first. Yes, my last name really is Gold. Could that be more perfect? Was I destined to become a jeweler, or what!
In 1983, I brought my lively and upbeat personality together with my name to create Calla Gold Jewelry. I’ve been visiting my clients in their homes and where they work ever since. I don’t mind saying that I’m an expert at helping people like you select the right pieces of jewelry. The piece your choose should complement your physical appearance, unique personality and lifestyle. I take genuine pleasure in helping you choose the jewelry that you’ve always desired, whether it’s a one-of-a-kind ring featuring diamonds and precious gemstones, elegant Italian designer chains and bracelets, or wedding rings, which are my specialty.
While my passion is designing custom and unique pieces of jewelry, I get special satisfaction in solving problems with those neglected and troublesome pieces of jewelry that you may have relegated to the darkest depths of your jewelry box. In fact, on more than one occasion, I’ve been called the “problem-solving jeweler.” Calla Gold Jewelry sizes rings, solders broken chains, restrings pearl necklaces, and I’ll happily restore your family heirlooms.
Additionally, I speak at jewelry conventions as a sales trainer, and at local organizations on “Revitalizing Your Jewelry Wardrobe,” and “Discovering Your Best Look,” based on my magazine series. I’m also listed in Who’s Who of American Business Women, a member of Santa Barbara Associates, and an Ambassador for the Santa Barbara Event Professionals (SBEP.com).
For more information about Calla go to: www.callagold.com