Healthy Marketing Addiction… Leisure Internet browsing increases productivity?

Lorrie Thomas

July 29th, 2009
by Lorrie Thomas

People who surf the net for fun at work are nearly 10% more productive than those who do not, as long as the time they spend browsing is less than 20% of the total time in the office. Taking a short break lets the mind rest and leads to higher overall concentration.

(stats taken from this month’s edition of Bottom Line)

Thank you to Sara Caputo of Radiant Organizing for blogging this super fun stat (thanks to her RSS feed, I got the great scoop!)   I love it when data helps validate that leisure internet browsing can be a healthy habit.

So, what are you waiting for?  Go shop online, play on Facebook and Tweet!!  Support web marketing!!

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Comments:

  1. Sara Caputo
    (July 29th, 2009 at 8:37 am)

    right on, Lorrie! :)

  2. Miguel Salcido
    (July 29th, 2009 at 6:08 pm)

    Finally some solid stats to back me up when I get the stink eye from the CEO! :-)

  3. Lorrie Thomas

    Lorrie Thomas
    (August 3rd, 2009 at 12:29 am)

    hell yeah!! you tell the CEO you are doing him/her a favor by playing on Facebook and surfing the web thankyouverymuch!

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