Web Marketing Therapy

Are You A Power Browser?

January 14th, 2009

It’s no surprise that web searching, internet surfing and even text messaging has changed the way we read and receive information.
In an Atlantic Monthly article titled “Is Google Making Us Stupid?” Nicholas Carr talks about what the internet has done to his brain. He describes a new found inability to immerse himself in a book …

Posted in Comic Relief

Read this Blog

Is Your Direct Mail Campaign Alive and Kickin’? Or Pulling a Weekend at Bernie’s?

January 9th, 2009

As Lorrie mentioned in her previous blog post, we were out and about spreading the gospel of web marketing yesterday to small businesses owners and managers eager to launch into success in 2009!
In the process, I met Sean Russel, the director of mail and data services at V3 Printing. He told me a great story …

Posted in Positive Role Models, Tools

Read this Blog

Have You Googled Yourself Lately? Plus Other Free Online Reputation Management Tools

January 5th, 2009

In the past, we’ve recommended web marketing must haves for monitoring your brand, including free tools like Google alerts. This recent article in MarketingProfs gives us Six Free Tools for Online Reputation Management! Yes, SIX great tools- and they’re all FREE.
This is perfect for those of us with control issues. You can learn how to …

Posted in Control Issues, Small Business, Social Media, Tools, Web Marketing Best Practices

Read this Blog

Do you Squidoo? How this Web Marketing Obsession Can Help You Build Links, Drive Traffic and Enhance Your Search Visibility

December 30th, 2008

As part of her List of Favorite Social Media Sites, Amy mentioned SQUIDOO – a popular a network of web pages (called “lenses”) that users can build on any and every topic under the sun! The site’s creator Seth Godin encourages lensmasters to donate their royalties to charities, including the Acumen Fund. In October 2008, …

Posted in Obsessions, Social Media, Tools

Read this Blog

Another Reason to Twitter – Enhance Your Customer Service

December 16th, 2008

When our Web 2.0 Fear Specialist blogged about the Who, What and Why of Twitter, she talked about how companies are using Twitter to grow their business and connect with customers. In addition to all the “Tweeple” already promoting their companies on Twitter, some are utilizing this platform to boost their customer service in winning …

Posted in Social Media

Read this Blog