Web Marketing Therapy

Finding Your Sweet Spot: Why it takes Tech and People

November 12th, 2011

Finding Your Sweet Spot: Why it takes Tech and People to succeed in the Social Web

Posted in Social Media, Social Media Marketing

The Impact of Real Time Analytics upon Measurement of Social ROI

October 8th, 2011

The relationship between social intelligence solutions like http://www.PeopleBrowsr.com and Real Time Analytics from Google – http://ow.ly/6RyAU – signifies a profound shift in measuring the ROI of marketing within social networks. We can now see the passage from tweet to website to shopping cart visibly. The path from social object to online purchase just gained more …

Posted in Blog, Social Media, Social Media Marketing

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The new adventure travel: a snapshot from Facebook

October 3rd, 2011

Storytelling is at the core of all social networks. One post and its subsequent threads can turn into a community that evolves humanity.

Posted in Comic Relief, Social Media, Social television

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Discovering, Building and Growing Community: Challenge and Opportunity

September 4th, 2011

I wonder what would happen – if we just stopped talking about the crisis (macro-economics) and simply started giving the best service ever to our customers (micro-economics) instead. ~Eleftherios Hatziioannou

Posted in Social Media, Social Media Marketing

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Council Circle: An Ethos the World needs Now

July 28th, 2011

The most basic and powerful way to connect to another person is to listen. Just listen. Perhaps the most important thing we ever give each other is our attention…. A loving silence often has far more power to heal and to connect than the most well-intentioned words. ~ RACHEL NAOMI REMEN

Posted in Social Media, Web Marketing Deep Thoughts

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